So Young So Bad, Disappearing Doors at the Bloor

Since last week’s post showcased a burlesque act and a juvenile delinquent flick at the Casino Theatre, I thought I’d share this marquee-blazing shot of  So Young So Bad at the Bloor Cinema, then the Midtown, in late 1950. Despite the alluring tagline, the film’s a bit of a doozy, but it does feature an early appearance by fiery Silent Toronto-fave Rita Moreno. When So Young So Bad opened, similar fare was shown across the street at the Bloor (now Lee’s Palace), which closed in 1957; you could catch the fancier stuff at the Alhambra (demolished), slightly east of Bathurst. … Continue reading So Young So Bad, Disappearing Doors at the Bloor

The Evolution of Cool

Early cinemas were used to convince the populace that air conditioning was cool. by Alfred Holden I watched poetic justice unfold in a cool way last month, when the brief May heat wave hit. The clamour for air conditioning erupted that very day in my own home, and spread like a storm through the St. George Street building where I live. But by the time the engineers turned on the central air, the weather, too, had turned. We froze. The system leaked. “A wonderful thing,” the U.S. watchdog magazine Consumer Reports found fit to say about air conditioning in 1957, … Continue reading The Evolution of Cool